[Week 10] Learning Mixpanel: Creating an analytics strategy

Introduction Welcome to Week 10 of Learning Mixpanel. I'm Ansh, a Mixpanel Certified Partner. I’ve had the privilege of working with 60+ startups, helping them set up their analytics infrastructure and gain actionable insights using Mixpanel. Curious about my work? Check out my website for case studies,

[Week 9] Learning Mixpanel: Checking data flow

Introduction Welcome to Week 9 of Learning Mixpanel. I'm Ansh, a Mixpanel Certified Partner. I’ve had the privilege of working with 60+ startups, helping them set up their analytics infrastructure and gain actionable insights using Mixpanel. Curious about my work? Check out my website for case studies,

[Week 8] Learning Mixpanel: Setting up Mixpanel

Introduction Welcome to Week 8 of Learning Mixpanel. I'm Ansh, a Mixpanel Certified Partner. I’ve had the privilege of working with 60+ startups, helping them set up their analytics infrastructure and gain actionable insights using Mixpanel. Curious about my work? Check out my website for case studies,

[Week 7] Learning Mixpanel: Creating an event- tracking plan

Introduction Welcome to Week 7 of Learning Mixpanel. I'm Ansh, a Mixpanel Certified Partner. I’ve had the privilege of working with 60+ startups, helping them set up their analytics infrastructure and gain actionable insights using Mixpanel. Curious about my work? Check out my website for case studies,

[Week 6] Learning Mixpanel: Choosing Client vs Server vs Hybrid tracking method

Introduction Welcome to Week 6 of Learning Mixpanel. I'm Ansh, a Mixpanel Certified Partner. I’ve had the privilege of working with 60+ startups, helping them set up their analytics infrastructure and gain actionable insights using Mixpanel. Curious about my work? Check out my website for case studies,

[Week 5] Learning Mixpanel: User Profiles

Introduction Welcome to Week 5 of Learning Mixpanel. I'm Ansh, a Mixpanel Certified Partner. I’ve had the privilege of working with 60+ startups, helping them set up their analytics infrastructure and gain actionable insights using Mixpanel. Curious about my work? Check out my website for case studies,

How to Create a Tracking Plan, and Why It Matters

From my experience, most early-stage startups don’t create a tracking plan before setting up analytics. And even when they do, it’s usually a bad one. I get it—startups move fast. A tracking plan feels like an extra step. So, you skip it, send data directly to your

[Week 4] Learning Mixpanel: Cohorts

Introduction Welcome to Week 4 of Learning Mixpanel. I'm Ansh, a Mixpanel Certified Partner. I’ve had the privilege of working with 50+ startups, helping them set up their analytics infrastructure and gain actionable insights using Mixpanel. Curious about my work? Check out my website for case studies,

[Week 3] Learning Mixpanel: Introduction to Lexicon

Introduction Welcome to Week 3 of Learning Mixpanel. I'm Ansh, a Mixpanel Certified Partner. I’ve had the privilege of working with 50+ startups, helping them set up their analytics infrastructure and gain actionable insights using Mixpanel. Curious about my work? Check out my website for case studies,

[Week 2] Learning Mixpanel: Mixpanel Basics

Introduction Welcome to Week 2 of Learning Mixpanel. I'm Ansh, a Mixpanel Certified Partner. I’ve had the privilege of working with 50+ startups, helping them set up their analytics infrastructure and gain actionable insights using Mixpanel. Curious about my work? Check out my website for case studies,

[Week 1] Learning Mixpanel: Introduction to Mixpanel

Introduction Welcome to Week 1 of Learning Mixpanel. I'm Ansh, a Mixpanel Certified Partner. I’ve had the privilege of working with 50+ startups, helping them set up their analytics infrastructure and gain actionable insights using Mixpanel. Curious about my work? Check out my website for case studies,

Why It's Time to Switch from GA to Mixpanel

Let’s be honest: many people use Google Analytics (GA) simply because it’s free. If GA wasn’t free, how many would actually choose it over other options? When I speak with founders, I often hear these reasons for sticking with GA: 1. It’s easy to implement 2.