Let go of vanity metrics, and start focusing on actionable metrics
In my conversation with founders, I’ve noticed 9 out of 10 are fascinated by vanity metrics.
Ansh Agrawal
I help startups set up analytics, understand user behaviour, and gain actionable insights to drive product growth
5 Biggest Problems I See with Founders Trying to Be Data-Driven
In today’s world, making data- driven decisions is seen as the new norm. As much as I love the norm, I hate how most Founders get this wrong.
The Mindset for Solving Complex Problem Statements
Sitting with a problem statement for your product and getting no answers? We've all been there. It's frustrating because the data is not telling you anything. And, I’ve encountered this issue every time I’m working on a complex problem. And to be honest with
Transforming analytics from a support function to a growth function at your organization
In majority organizations, analytics functions primarily as a support, reacting to the needs of other teams such as product development or customer support.
Finding the AHA moment for your product
Learn the steps to identify the AHA moment, & how you can leverage it for product growth
Lifecycle of a problem statement: Defining a good one, & the approach to solve it
Successfully leveraging analytics in product development hinges on effectively formulating problem statements and devising strategic approaches to tackle them.
Three Levers to Optimize Product Experience for End Users
Creating a great product isn't just about innovative features; it's also about ensuring a seamless user experience.
Overview of the Insights report
Mixpanel's Insights tab is a powerful tool for visualizing trends over time, distributions, frequency per user, etc.
Developer’s guide to implementing Mixpanel (client-side)
Navigating Mixpanel implementation can be scary, especially when digging through extensive documentation and deciding what and how to track.
Data tracking: Comparing Client vs Server vs Hybrid
Your approach to tracking product data should be based upon your desired outcome, from the tool.
How to create an analytics strategy for your product?
There are multiple frameworks that you can use to create an analytics strategy. I love the AAARRR one.
Creating an Event tracking plan for your product
An Event tracking plan is a structured document that lists down all the user interactions that need to be tracked, along with the data to be sent with each interaction.